B2G Entrepreneurship: Technology in Public Service

Valencia. “I made a mistake again… I thought that working with the public administration, through a third party, would change something. …”. These words correspond to a post published by the entrepreneur on the social network X on February 13 Alex Bryzkowski.

„I will always say that the three happiest moments of my life were the birth of my two daughters and the day our certificate of contract with the state expired,” he commented. David Pardo, another businessman, shared the same opinion. In no case was it concluded that the level of satisfaction in keeping the management as a customer was high enough that any other customer would visit them.

A B2G (business-to-government) business model is any company that has products that can add value to the needs of public administration in terms of service delivery, internal efficiency, digital infrastructure or organizational quality.

Startups have many opportunities to bring their solutions to a large number of people through management, which is why, despite the difficulties, many insist. However, with some exceptions, it is better to focus first on the B2B model and, once its efficiency is proven, consider the public sector as an additional client, among others, as Bryzkowski points out, no newly created company can. Keep up with the rhythms they are in management. So, native B2G is very rare.

Regulatory procedures

On the other hand, in this type of sales, procurement processes are usually governed by specific rules and procedures. Continuous requirements often involve public tenders and cumbersome bureaucracy, which is why many calls are empty.

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Solutions are developed for the dissemination and processing of public tenders Tamiz, equal tenders oh trends. In the latter they boast of having the largest database of tenders in Europe, Spain and Latin America.

One of the major challenges of management is to reduce the waiting list to access certain services and not to disappoint the users. One of the fastest growing startups focused on healthcare Kobe Ventures, The first accelerator specializing in the Govtech sector in Spain EniaxCare UE. About A technology company of Chilean origin with presence in seven countries, it manages more than 50 million healthcare encounters per year through a virtual healthcare assistant that simplifies, automates and improves interactions between healthcare providers and their patients.

Speeding up and making the internal processes of organizations more efficient continues with the technology they develop. Ceramic Based on Artificial Intelligence, Computer Vision or NLP. Although their main customers are companies, they provide their tools to public administrations for their digital transformation process. It promises to help strengthen the quality of service for citizens by reducing bottlenecks that delay response times.

„By leveraging AI technologies, governments can improve service delivery, optimize resource allocation and improve overall governance,” they say in Cerimac.

Energy transformation of cities

impact, For its part, it is a startup born at the Polytechnic University with the aim of helping municipalities achieve a fair and qualitative energy transition. To achieve this, the company develops models, platforms and tools that assess, optimize and prioritize various energy efficiency actions in municipalities.

Another function for which ImpactE tools are designed concerns their ability to be used in citizen mobilization and participation processes. ImpactE is currently present in more than 30 municipalities across the country. Among the administrations and public institutions already working with the initiative, many of them from the community, the Generalitat Valenciana, the Provincial Council, the Valencia City Council or the Castello.

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vosalaps, For its part, it develops geospatial technology products to help governments and large corporations address major global challenges such as sustainability, climate change and associated risks.

More inclusive cities

In accordance with the provisions of point number 11 of the Sustainable Development Goals (SDG), it proposes Virginia Real with foundation Access It is to encourage action by local institutions to create urban, inclusive, safe and accessible spaces. The startup offers accessible, inclusive and safe tours from a gender perspective, with a special focus on girls and women of all profiles. In this direction they work together with local companies such as Aspe, Elda, Requena, Crevillent or Villajoyosa.

A similar one follows, focusing on people with visual impairments Blind ExplorerA solution Keko Navsad It guides them on unknown paths using sensory interfaces (eyes/hands/free mind) to enhance their autonomy, safety and experience.

But one of the most advanced startups in terms of citizen enrollment Navilens Emerging from the collaboration of the Institute of New Technological Systems with the University of Alicante. They present themselves as „a company that develops highly innovative solutions aimed at improving the autonomy and quality of life of visually impaired people through technology.”

The line has created accessible QR codes for people who are blind or have low vision to find their way around public roads and closed spaces. Its codes can already be found distributed throughout the subway and public transport system in Spain, but also in New York, Singapore or Melbourne subways.

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