Lafayette 148, a luxury women’s lifestyle brand, has partnered with The Woolmark Co., a global authority on merino wool, for certification.
The Lafayette 148 Merino collection has undergone five levels of testing to achieve Woolmark certification. Each piece bearing the Woolmark logo is provided with a reliable mark of quality. Pure new wool contains 100 percent new wool, and wool-enriched blends contain 50 percent or more new wool.
Merino wool from Merino sheep provides the finest and softest wool in the world. One hundred percent natural, renewable and biodegradable, Australian merino wool is known for its next-to-skin softness, strength, versatility and technical benefits, being naturally breathable, thermo-regulating (warm and cold), elastic and water-, stain-, wrinkle- and odor-resistant. -Resistance.
According to the brand, Lafayette 148’s merino collection features luxuriously soft super-fine merino wool with sharp stitching, reversible outerwear and high-rise knitwear. It is a favorite fiber for the home due to its light hand, elasticity and natural breathability for seasonal versatility.
„We’ve always sourced our wool from the world’s finest mills, so it’s exciting to offer even more transparency to its unparalleled quality,” said Emily Smith, Creative Director of Lafayette 148.
Woolmark, a not-for-profit organisation, is supported by 60,000 Australian woolgrowers. Established in 1964, the Woolmark logo is one of the world’s most recognized textile symbols, introduced to identify the premium quality and specific characteristics of merino wool. Only licensed partners who meet Woolmark’s strict performance standards are allowed to use the Woolmark logo, with each garment relating merino wool content, body wool properties, color fastness and dimension. Stability – Delivering its purity and ensuring it is 100 percent what it claims to be.